New Market Entry & Line Extension Strategy

  • Identification of Suitable Channels to enhance business such as:
    • Existing Types of Customers in New Markets
    • New Types of Customers in Existing Markets (Primary Clinic, Dr. referrals, Weekend Camps)
    • New types of Customers in New Markets (Hybrid based on supply-demand gap)
  • Assessing the Viability of Identified Channels in Terms of Pricing, Activities, Costs, Opportunities, Evaluation of Regulatory, Market Risk Assessment, Competitive landscape
  • Concept Development with Service Packages & Financial Feasibility: Picking the relevant "Strategic Cornerstones" from Market Assessment & Gap Analysis; to develop Concept Models with corresponding Financial Feasibility/Project Sizing
  • Market Entry Plan including: creation of Value Preposition, Market Mix Development, Operational Modelling, and Preparation of a Robust Launch Strategy

Our Experts

Our experts team is responsible for our strategic vision. Under its leadership, Vmarsh offers innovative and effective solutions for the critical business problems faced by our clients today and helps them prepare with confidence for the challenges of tomorrow.

Sandeep-Sharma

Sandeep Sharma

CEO and Founder

Ilan-Geva

Ilan Geva

Senior Director of Academics and Head of Americas & Chicago Office

Paula Wilson

Paula Wilson

Senior Director of Leadership, Governance & Business Risk Advisory

michale

Michael Mitchell

Empaneled Consultant - Oceania & APAC Region; Expert for Change Management & Organizational Governance

Dr Natalia Kalandarishvili

Dr. Natalia Kalandarishvili

Empaneled Consultant - Eurasian Region

Giuliana

Dr. Giuliana Baccino

Empaneled Consultant and Expert - Business Expansion & Organisational Strategies in ART

drvaledmir

Dr. Vladimir Mozetic

Empaneled Consultant and Expert - Central Europe Business

sarah jane

Sarah Jane O Dwyer

Head of Western European Region & Dublin Member Firm

Dr.shana

Dr. Sahana Sharan

Empaneled Consultant and Expert - Value Based Care & Cost Optimization Strategies

David

David Vequist

Senior Advisor - Strategic Management, Medical Travel and Innovation

Mr. Kenta Ebisawa

Kenta Ebisawa

Empaneled Consultant for Strategy & Quality Improvement

Rachel

Rachel Simpson

Associate Director - Quality Improvement Services

idris

Zul Idris

Senior Consultant - Digital Healthcare, Go-to-Market Strategies and Business Advisory