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Identification of Suitable Channels to enhance business such as:
- Existing Types of Customers in New Markets
- New Types of Customers in Existing Markets (Primary Clinic, Dr. referrals, Weekend Camps)
- New types of Customers in New Markets (Hybrid based on supply-demand gap)
- Assessing the Viability of Identified Channels in Terms of Pricing, Activities, Costs, Opportunities, Evaluation of Regulatory, Market Risk Assessment, Competitive landscape
- Concept Development with Service Packages & Financial Feasibility: Picking the relevant "Strategic Cornerstones" from Market Assessment & Gap Analysis; to develop Concept Models with corresponding Financial Feasibility/Project Sizing
- Market Entry Plan including: creation of Value Preposition, Market Mix Development, Operational Modelling, and Preparation of a Robust Launch Strategy
Our Experts
Our experts team is responsible for our strategic vision. Under its leadership, Vmarsh offers innovative and effective solutions for the critical business problems faced by our clients today and helps them prepare with confidence for the challenges of tomorrow.

Sandeep Sharma
Executive Director and Founder

Ilan Geva
Senior Director of Strategy and Head of Americas & Chicago Office

Paula Wilson
Senior Director of Leadership, Governance & Business Risk Advisory

Sherene Azli
Director of Transformation and Head of APAC & Kuala Lumpur office

Sophia Bouayad
Associate Director of Operational Excellence and Strategy

Dr. María Cecilia Aponte
Associate Director of Strategy and Quality Improvement

Dr. Sahana Sharan
Empanelled Consultant and Expert – Value Based Care & Cost Optimization Strategies

Yash Chandra
Senior Consultant - New Market Entry, Feasibility and Transaction Advisory

Marini Md Saari
Senior Consultant - Strategic Transformation, Stakeholder Management, Sustainable Finance and Data Analytics

Zul Idris
Senior Consultant - Digital Healthcare, Go-to-Market Strategies and Business Advisory

David Vequist
Senior Advisor - Strategic Management, Medical Travel and Innovation

Ranganathan Ramachandran
Senior Consultant - New Market Entry, Feasibility and Transaction Advisory