- Current Market Assessment & Gap Analysis Covering Macro Analysis, Market Sizing and Required Benchmarking Studies.
- Internal Assessment to further understand: Current Brand Persona, Customer Response, Key advantages, Key Challenges, Existing Stakeholder & Employee’s Experience, Assessment of Current Products, Current Pricing Strategy, etc.
- External Assessment of Target Market to further understand: Current Target Segment (Primary, Secondary and/or Tertiary diseases Shortfall; Demographics of Existing & Potential Customer Base (including: gender ratio, age group, education level, purchasing power, socio-economic brackets, cultural dynamics); Key Healthcare Shortcomings & Disease Burden, Proportion of Diagnostic Facilities in the Area (competition)
Our Experts
Our experts team is responsible for our strategic vision. Under its leadership, Vmarsh offers innovative and effective solutions for the critical business problems faced by our clients today and helps them prepare with confidence for the challenges of tomorrow.

Sandeep Sharma
Executive Director and Founder

Ilan Geva
Senior Director of Strategy and Head of Americas & Chicago Office

Paula Wilson
Senior Director of Leadership, Governance & Business Risk Advisory

Sophia Bouayad
Associate Director of Operational Excellence and Strategy

Sherene Azli
Director of Transformation and Head of APAC & Kuala Lumpur office

David Vequist
Senior Advisor - Strategic Management, Medical Travel and Innovation

Yash Chandra
Senior Consultant - New Market Entry, Feasibility and Transaction Advisory

Marini Md Saari
Senior Consultant - Strategic Transformation, Stakeholder Management, Sustainable Finance and Data Analytics

Zul Idris
Senior Consultant - Digital Healthcare, Go-to-Market Strategies and Business Advisory

Ranganathan Ramachandran
Senior Consultant - New Market Entry, Feasibility and; Transaction Advisory