- Current Market Assessment & Gap Analysis Covering Macro Analysis, Market Sizing and Required Benchmarking Studies.
- Internal Assessment to further understand: Current Brand Persona, Customer Response, Key advantages, Key Challenges, Existing Stakeholder & Employee’s Experience, Assessment of Current Products, Current Pricing Strategy, etc.
- External Assessment of Target Market to further understand: Current Target Segment (Primary, Secondary and/or Tertiary diseases Shortfall; Demographics of Existing & Potential Customer Base (including: gender ratio, age group, education level, purchasing power, socio-economic brackets, cultural dynamics); Key Healthcare Shortcomings & Disease Burden, Proportion of Diagnostic Facilities in the Area (competition)
Our Experts
Our experts team is responsible for our strategic vision. Under its leadership, Vmarsh offers innovative and effective solutions for the critical business problems faced by our clients today and helps them prepare with confidence for the challenges of tomorrow.
Sandeep Sharma
CEO and Founder
Ilan Geva
Senior Director of Academics and Head of Americas & Chicago Office
Paula Wilson
Senior Director of Leadership, Governance & Business Risk Advisory
Sarah Jane O Dwyer
Head of Western European Region & Dublin Member Firm
Michael Mitchell
Empaneled Consultant - Oceania & APAC Region; Expert for Change Management & Organizational Governance
Kenta Ebisawa
Empaneled Consultant for Strategy & Quality Improvement
David Vequist
Senior Advisor - Strategic Management, Medical Travel and Innovation
Dr. M. Rashad Massoud
Empaneled Consultant - Public Health & Operational Excellence
Rachel Simpson
Associate Director - Quality Improvement Services
Ayman Ibrahim
Empaneled Consultant - Financial Transformation and Strategy for MENA regions
Zul Idris
Senior Consultant - Digital Healthcare, Go-to-Market Strategies and Business Advisory
Yash Chandra
Senior Consultant - New Market Entry, Feasibility and Transaction Advisory