1. Provider’s Intrinsic Analysis to understand the current: Clinical/Operational Landscape, Target/Positioning in Market, International Footfall Regions.
2. Target Market’s Extrinsic Analysis covering: Macro, Socio-economic, Regulatory & Demographic Landscape, Healthcare Infrastructure & Patient Profiling. And Current/ Future State of Potential “Strategic Channels”.
3. Selecting the optimal combination of “Strategic Channels” & “Clinical Packages” based on Intrinsic & Extrinsic Analysis.
4.Plugging Strategic Channels & Clinical Packages into an optimal Marketing Plan.
5. Maintaining the "Patient Care Value Chain" through a detailed Stakeholder Mapping.